Journali Press Kit

AI-powered trading journal for futures, options, equities, and forex traders.

Journali is the AI-powered trading journal built for futures, options, equities, and forex traders. Log trades, sync directly from your broker, get an AI Trade Coach that critiques every trade, and run AI-driven debriefs to find the patterns killing your edge.

Journali is a modern trading journal designed for serious traders. Beyond logging trades, Journali includes a Premier-tier AI Trade Coach that reviews every entry and exit, an AI Reconstruction tool that rebuilds the chart context of any historical trade, and a weekly AI Debrief that surfaces the patterns hurting your P&L. Direct broker sync (via SnapTrade) imports trades automatically — no CSV uploads. Built-in features include prop firm mode (track challenge progress and rules), goal tracking, calendar heatmaps, setup-level analytics, and 20+ pre-built strategy templates. Pricing: free for 6 trades, Pro at $20/mo for unlimited journaling, Premier at $30/mo unlocks the AI suite.

Journali is an AI-first trading journal built for the professional retail trader. Where legacy tools (Tradervue, Edgewonk, TraderSync) stop at logging and basic statistics, Journali starts there and adds an opinionated AI layer trained on the realities of risk, execution, and psychology.

Premier subscribers get three AI features other journals don't ship: (1) an AI Trade Coach that critiques each trade with specific, actionable feedback the moment it's logged, (2) an AI Reconstruction tool that rebuilds the chart and context of any past trade for after-the-fact review, and (3) a weekly AI Debrief that synthesizes recent activity into the two or three patterns most likely to be eroding edge.

The platform handles every major asset class — futures, options, equities, and forex — with instrument-specific analytics. Direct broker integration via SnapTrade imports trades automatically from 30+ brokers. Prop firm mode tracks drawdown, daily loss limits, and profit targets against any prop firm's ruleset (Apex, Topstep, FTMO, and 22 more pre-configured). Calendar heatmaps, goal tracking, setup-level analytics, and 20+ pre-built strategy templates round out the surface.

Built in 2026 by trader-founder Brittain Alfaro after years of frustration with spreadsheets and incumbent tools.

"Most trading journals are spreadsheets with a UI. The traders we built Journali for don't need another logger — they need something that tells them why they're losing money. That's what AI lets us do."

"Prop firms aren't selling capital — they're selling a discipline test with a payout. The traders who pass aren't the best strategists. They're the ones who never forget exactly where their drawdown is."

"The drawdown that ends accounts is rarely a single trade. It's the cascade of three or four trades after the bad one, taken while still emotionally activated. Most traders solve for the entry — but the recovery sequence is what actually kills them."

"Trading is one of the few SaaS verticals where your users will tell you exactly when your product fails — because it costs them money. That's brutal feedback, but it's the fastest way to a product that actually matters."